Only 54% of Tinder Users are Single

Thursday, May 07, 2015


Only 54% of Tinder Users are Single


I'm on Tinder and I'm engaged. I'm not there looking to hook up, I'm looking for potential matches on behalf of my clients. I put it front and center on my profile too. But there are an astonishing number of people in relationships on Tinder. Research firm GlobalWebIndex (GWI) released the results of a survey it did of more than 47,000 Internet users around the world that claims only 54% of Tinder users surveyed actually classed themselves as single (and 3% say they were divorced or widowed).

Amazingly 42% of the Tinder users surveyed say they are actually in relationships! That's why men and women are so fed up with dating. I get it. And that's why more people than ever are turning to matchmakers, singles events and dating coaches. According to an IBIS World report, in 2013 $626 million was spent outside of online dating and mobile dating which accounted for more than $1.4 billion combined.

The survey further concludes that 62% of the users are men. The Guardian reached out to Tinder for comment who disagreed with some of the results. They say that "more than 50% of (their) userbase is age 18-24. And altogether, 85% of (their) users are age 18-34." To read The Guardian article, click HERE.

There were more interesting findings by GWI as well. 72% of the users are using other dating sites and 24% of Tinder users are actually paying for other dating sites. To read the results of the GWI survey, click HERE.

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Joann Ward has over 30 years of experience in the dating service industry. Along with her son, CEO Steve Ward they became internationally known as the Hosts and Executive Producers of VH1 Tough Love

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