Southern California Matchmaker



Whether we are matchmaking in Los Angeles, recruiting in Orange County or setting up singles in San Diego, Southern California singles turn to our professional matchmakers and personal coaches to find the love they're looking for. 

Singles in Los Angeles, Orange, Riverside, Santa Barbara and San Diego Counties rely on us to find their ideal match and steer them into the relationship they're looking for. Whether you're in Hollywood or Huntington Beach, Santa Monica or San Diego, Santa Barbara, Irvine, Newport Beach or beyond, we can be of service to you. 

We verify photos, conduct face-to-face interviews and run background checks to provide a safe and worry-free experience. View photos, read profiles, ask us anything and speak to potential matches before you meet. It's no wonder why we are the number one matchmaker in The Golden State.

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Dating can be tough. With guaranteed matches and date feedback we do whatever it takes to guide you into a relationship.

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Online dating is difficult. We guarantee matches that meet your criteria. Your personal coach and dedicated matchmakers will communicate feedback, troubleshoot issues and guide you into a relationship.

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Heartcoach About Us


Joann Ward has been matchmaking for over 30 years. Her son, Steve Ward followed in her footsteps in 2003. They became internationally known matchmakers as Hosts and Executive Producers of VH1 Tough Love

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Are You Likely to Have an Affair?

Wednesday, February 04, 2015


Are You Likely to Have an Affair?
A scene from ‘The Graduate’ with Anne Bancroft, Dustin Hoffman. PHOTO: EVERETT COLLECTION

I have written several pieces on why people cheat. But I came across a recent article in the Wall Street Journal by Elisabeth Bernstein that says there are six major risk factors for infidelity. Studies show that between 1 in 5 and 1 in 4 married people will admit to having engaged in sexual infidelity. So what are these risk factors? According to the article they are:

1. Gender. Yes, men are more likely to cheat than women but as society has become more and more egalitarian, the gender gap has closed. According to researchers at Chapman University in Orange, Calif., and California State University, Los Angeles, men cheat because they are looking for "variety and excitement" while women cheat because they are "emotionally dissatisfied". 

2. Age. According to David Frederick, an assistant professor of health psychology at Chapman University, men and women are less likely to cheat at middle age (35 - 50) because they are usually too stressed and too busy to cheat.

3. Opportunity. Long hours, frequent travel, and being surrounded by "attractive people who would make high-quality alternative partners" increases the likelihood of infidelity. 

4. History. If the reasons for cheating are more about the individual than the relationship, the person is at risk for cheating again, Dr. Campbell says. If the relationship was more to blame, the risk of repeating isn’t as great.

5. Relationship Dissatisfaction. Infidelity and relationship dissatisfaction work both ways: You may cheat because you are unhappy in the relationship, but cheating will make you unhappier. People who are satisfied in their marriage are unlikely to cheat, experts say.

6. Personality. According to Justin Lehmiller, a Purdue University psychologist who studies sex and relationships and is the author of “The Psychology of Human Sexuality", people who score low on “agreeableness” (being kind and caring about other people’s feelings) and “conscientiousness” (being dependable and having self-discipline) are more likely to cheat.

To read the original article in the WSJ, click here.

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