About the Author: Steve Ward
Steve Ward is the Owner and CEO of Master Matchmakers and a second-generation matchmaker who built the firm alongside his mother and co-founder JoAnn Ward. He hosted and executive-produced VH1's Tough Love for six seasons, co-authored Crash Course in Love (Simon & Schuster), and has been featured as a dating expert by CNN, the Today Show, Oprah, Glamour, People, and Cosmopolitan. He has spent more than 25 years personally coaching and matching relationship-minded singles nationwide.
Quick answer: Midwest Matchmaking sells a Dating Service and a Matchmaking service in the Midwest, while Master Matchmakers works nationwide. Both firms describe background checks on every match. At Master Matchmakers, a meeting that does not happen does not count against the contract, and fees start at $3,500.
Anyone reading Midwest Matchmaking reviews is looking at one name on two services. One hand-picks matches from an existing database in three areas. The other adds a dedicated matchmaker, coaching and a guaranteed number of matches, and most of what you would want to know depends on which one you mean.
My firm, Master Matchmakers, competes for clients in Chicago and across that region, so the evidence here is midwestmatchmaking.com itself, not my opinion of it. In November 2026 we read 251 of the 280 pages the site lists. Those pages were written over several years, so each price and promise below carries its page, and its date where the page shows one. Star ratings and outside accounts of the firm are left out.
Two Services, Side by Side
The firm's services page sets the two out under the heading "What's the Difference?" The quoted wording below comes from that page, apart from the Dating Service photo line, which is from its Kansas City page.
| |
Dating Service |
Matchmaking |
| Open to |
"singles within 50 miles and certain demographics of Des Moines, Kansas City, and Omaha/Lincoln" |
Singles across the Midwest, by its locations page |
| Number of matches |
"no guarantee of how many matches they'll receive" |
"guaranteed a certain number of matches" |
| Where matches come from |
"Hand-picked matches from the existing database" |
Its network, plus people its matchmakers "may actively scout" |
| Feedback and coaching |
"do not get ongoing feedback or coaching" |
"Ongoing advice and feedback is included, before and after dates" |
| Who works with you |
Its matchmaking team |
"Your own Dedicated Matchmaker" |
| Photos |
"Verified photos" |
"Professional Profile Photo Session" |
| Background checks |
"Background checks on all matches" |
Included, under "Everything with dating service" |
| Setting up the date |
"Date coordination (time and place arranged)" |
Included, under the same line |
A footnote on that page says, "The dating service is not for the very selective single." Take it as written: if your list of requirements runs long, the firm is pointing you to Matchmaking.
Scouting, Levels and the Database
Recruiting is the line to read closely. The services page says matchmakers "may actively scout new people outside the existing network." Its Omaha matchmaking page, published November 12, 2025, says, "Active recruiting beyond the Midwest Matchmaking network is available with select memberships for expanded opportunities." So ask which membership you are being offered and whether scouting comes with it.
Matchmaking itself comes in levels. The services page refers to "our different matchmaking tiers," and its Sioux Falls page, last updated June 17, 2025, says, "Currently taking clients for Platinum Memberships only."
A third group sits outside both services. People can join the database without paying, which makes them available to paying clients, and the firm runs no search on their behalf.
What the Firm Charges, and Where It Says So
Of the pages we read, three state a service fee, and they describe two different things.
- A blog post dated December 13, 2023, "Understanding the Cost of Midwest Matchmaking Services," says, "Our fees at Midwest Matchmaking encompass a range from $499 to $12,000 or more, contingent on your dating goals and which of our services can best assist you in achieving them."
- Its Kansas City and Omaha dating-service pages, both published October 28, 2025, state the Dating Service offer. The Kansas City page says, "At just $79 per month with an initial four-month commitment, you can find singles in Kansas City who align with your values." The Omaha page says "at just $79 per month with an initial four-month membership commitment." That is the Dating Service on those two pages, not the price of Matchmaking.
The 2023 post names three things that move the fee: Location Preferences, Search Criteria and Desired Level of Engagement. It adds, "We offer multiple membership levels and flexible payment options to ensure that we can accommodate a diverse range of needs." The FAQ on its contact page says some packages "are priced based on how selective you are, and if we have to search for your person outside of our databases."
Your own figure comes from a conversation. The post says, "This is why the first step to working with us is a consultation."
How It Screens, and What Happens Before a Date
The firm is specific about screening: its services page says "all matches undergo background checks." Its FAQ says, "We screen our clients to make sure they are stable (emotionally and financially), ready to start dating, and have no criminal history." The same FAQ says the singles its recruiters find are interviewed and put through criminal background checks. The firm takes "all ages from 25+."
On the date itself, the FAQ says, "We hand pick each match (no algorithms here!) and set up each date for you." Its Omaha matchmaking page gives a timeline: "Our matchmaking clients begin receiving introductions within one week of getting their profile and photos ready and completed, with the help of their personal matchmaker."
A process post dated October 4, 2019, written for Des Moines, goes further: "we do not do blind dates." It says you will "see each person's profile and current photo before you ever meet" and be "given their number so that you can speak together on the phone before meeting in person." Check that the 2019 description still holds for the service you are buying. Our own clients take the same steps, so neither those steps nor the background check separates the two firms.
The Record Behind These Midwest Matchmaking Reviews
Courtney Quinlan is listed as CEO/Matchmaker. The team page says she began matchmaking in 2005 and launched Omaha Love in 2009, and that in 2017 she expanded it "to become Midwest Matchmaking, so that she could work with singles throughout the entire region." By that page's count, she and her team "have interviewed over 10,000 singles, set almost 20,000 first dates, and been responsible for hundreds of relationships each year." Those figures are the firm's own, and we found no success percentage for its clients in the pages we read.
Its homepage and Success page print client quotes under couples' first names, chosen by the firm. One reads, "The matchmakers were very easy to work with." The Success page pairs many of its stories with marriage dates.
On reach, the locations page says, "We serve singles throughout the entire Midwest, and we also work with a limited number of clients outside the region." It names eight areas, from Chicago and the Twin Cities to Des Moines and Sioux Falls, then adds, "These are just our largest databases, but we work with singles all across the region and are growing every day."
Alternatives: Where Master Matchmakers Fits
A guaranteed number of matches raises one question for any firm that sells it: what counts as a match? Ask it at the consultation, and hold our answer up against the one you get.
At Master Matchmakers, a Presentation is not a Match, and a meeting that does not happen does not count against the contract. Clients see photos and talk by phone before anyone meets, and every candidate is identity-verified and background-checked before they are introduced.
We work nationwide from Palm Beach Gardens, Florida, and more than 65,000 singles have passed through our private network since 2001. If a client relocates mid-search, we refocus on the new area or wherever they want to be matched. Master Matchmakers' fees start at $3,500, and the more open you are about who and where you will be matched, the lower the fee.
Which of the Three Fits Your Search
If you live near Kansas City, Omaha/Lincoln or Des Moines and hand-picked matches from a database are what you want, the Dating Service is written for you. If you want a dedicated matchmaker in the Midwest, coaching and a set number of matches, Midwest Matchmaking's Matchmaking service is the one to ask about. If your search may reach beyond the Midwest, talk to us.
Frequently Asked Questions
How much does Midwest Matchmaking cost?
A post dated December 13, 2023, says Midwest Matchmaking's fees run "from $499 to $12,000 or more," depending on your goals and service. Its Kansas City and Omaha dating-service pages, published October 28, 2025, state the Dating Service offer, not a Matchmaking price: "$79 per month" with a four-month commitment.
What is the difference between Midwest Matchmaking's Dating Service and Matchmaking?
The Dating Service offers hand-picked matches from the existing database, with no guaranteed number and no ongoing coaching. Matchmaking adds a dedicated matchmaker, a guaranteed number of matches, advice before and after dates, and possible recruiting outside its network. Midwest Matchmaking limits the Dating Service to three areas.
Does Midwest Matchmaking run background checks on every match?
Yes, by its own account. Midwest Matchmaking's services page says all matches undergo background checks, and its FAQ says clients are screened for stability and criminal history. Recruited singles are interviewed and criminal background checked. Master Matchmakers also identity-verifies and background-checks every candidate before introduction.
Does Midwest Matchmaking work outside the Midwest?
In limited numbers, by its own account. Midwest Matchmaking says it serves singles throughout the entire Midwest and works with a limited number of clients outside the region. Its Dating Service is narrower, covering singles within 50 miles of Kansas City, Omaha/Lincoln and Des Moines, among certain demographics.
What are the alternatives to Midwest Matchmaking?
Our own firm, Master Matchmakers, is worth a call if your search may reach beyond the Midwest. We work nationwide from Palm Beach Gardens, Florida. A Presentation is not a Match, and a meeting that does not happen does not count against the contract. If you relocate mid-search, we refocus on the new area.